My journey so far

From birth, I’ve been visual and curious: visualizing my ideas of what the world could look like. As I was using walls and floors as a canvas, I drove my parents crazy from time to time.

Through education and an interesting plethora of jobs and projects in Europe, I naturally bolstered my visual and design skills. I’ve learned to thrive on challenges. As a designer, I seek to be challenged by different views, big ambitions, and seemingly impossible requests. Without challenge, no outcome will ever be impactful and long-lasting.

In  2017 I moved to the United States to join the Business Models Inc team in San Francisco and work as a Creative Director and Strategy Designer, running strategy and innovation projects for the American market and supporting our global teams.

Today I am an experience designer and strategist by trade, a visual artist by nature, and a design thinker by curiosity. I’m constantly looking for ways to create WOW for humans… and sometimes non-humans as well.